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🎙 New Podcast Episode
Mint Season 7 Episode 15 welcomes Christina Beltramini, Head of Growth and Chief Scheming Officer at Lens Protocol, to discuss the ever-growing world of web3 social. Throughout our discussion, we cover topics such as online identity, her article highlighting the next era of user-generated content, and Lens Protocol's plan to empower a wider class of creators and curators. Christina also shares her aspirations for building a better internet, an overview of Lens' developer ecosystem, and the lessons learned while working at TikTok that she’s applying while building the Lens ecosystem. Furthermore, we dive into the importance of content remixing, the latest developments in the Lens ecosystem, and how creators can monetize their work using Lens.
I hope you enjoy our conversation.
Timestamps
00:00 - Intro
06:13 - Opportunities for Creators in Web3 to Address Web2's Failures
09:28 - User Control Over Online Identity
15:13 - Empowering Fans for Monetization Through UGC 2.0
18:14 - Lens' Plan to Empower a Wider Class of Curators
19:37 - Getting Started as a Curator on Lens
20:45 - Barriers to Entry for Web2 vs Web3 Native Creators
26:14 - Christina’s Aspirations for Lens and Web3
29:36 - Overview of Lens' Developer Ecosystem
34:08 - Bringing Web3 Native Creators' Audience to Lens
35:54 - Lessons from TikTok for Building a New Era of Social Media on Lens
37:18 - Content Remixes in Web3
40:25 - New Experiences and Interactions in the Lens Ecosystem
42:38 - Understanding Currencies' Role in Growing a Creator's Community and Monetizing Their Work
45:06 - Creating Content Worth Collecting
46:53 - Outro
Additional Resources
🌿 Enter for a chance to win a Lens Profile
Lens Protocol is an open-source tech stack for building decentralized social networking services. The protocol was developed by the Aave Companies and launched on Polygon in May of 2022. Through Lens, web3 developers can build decentralized social media applications and marketplaces that leverage NFT technology to form a fully composable, user-owned social graph where the connections and interactions between people are owned by individual users and creators rather than established networks.
Complete the steps in the link below for a chance to win a Lens Profile.
🍄 Sign up for Bello’s Beta Access
Bello is the no-code blockchain analytics tool for web3 creators and communities.
It’s a new tool I built to help you guys learn more about your collectors.
Unlike other analytics platforms that benefit SQL-experienced users or professional NFT traders, Bello is a haven for non-technical users in a world where blockchain data is hard to fetch and understand.
If you’re a creator, NFT project founder, or community manager, this tool was made for you.
Join our beta waitlist today!
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🎙 How Web3 Enables a New Era of User-Generated Content ft. Christina Beltramini